{"id":20726,"date":"2026-06-24T13:09:01","date_gmt":"2026-06-24T13:09:01","guid":{"rendered":"https:\/\/thepilloutdoor.com\/?post_type=product&#038;p=20726"},"modified":"2026-06-24T13:44:41","modified_gmt":"2026-06-24T13:44:41","slug":"the-pill-outdoor-journal-76-copia-2","status":"publish","type":"product","link":"https:\/\/thepilloutdoor.com\/en\/prodotto\/the-pill-outdoor-journal-76-copia-2\/","title":{"rendered":"The Pill Outdoor Guide SS26"},"content":{"rendered":"<p><em>* Free shipping on orders over \u20ac20<\/em><\/p>\n<p class=\"p1\">There is a question we have often been asked, and that you might be asking yourselves as you hold this volume: does it still make sense to produce a print guide? It is 2026, everything is online, everything is immediate, everything is updated in real time. Yet here we are, with <strong>250 pages<\/strong> of paper, selected <strong>brands<\/strong>, tested <strong>products<\/strong>, and a firm conviction: yes, it does.  <\/p>\n<p class=\"p1\">To understand why, we must start from a simple fact: the outdoor market has exploded. What was once a niche sector has become a vast <strong>ecosystem<\/strong>. Hundreds of brands, thousands of new products every season, changing <strong>technologies<\/strong>, evolving <strong>materials<\/strong>. For an enthusiast, even an expert, keeping up with everything has become impossible.   <\/p>\n<p class=\"p1\">This is where our work begins.<\/p>\n<p class=\"p1\">Throughout the year we attend dozens of industry <strong>trade shows<\/strong>, both <strong>B2B<\/strong> and <strong>B2C<\/strong>; we walk the halls, meet with brands, preview the <strong>latest releases<\/strong> before they hit stores, <strong>test<\/strong> products in <strong>real<\/strong> <strong>conditions<\/strong>. It&#8217;s a long, physical, passionate job. <\/p>\n<p class=\"p1\">The result is the selection you find in these pages. Not every brand, not every product: only those that, <strong>in our opinion<\/strong>, have something new to say or those consolidating their <strong>leadership<\/strong> in the sector. <\/p>\n","protected":false},"excerpt":{"rendered":"<p dir=\"ltr\">Does a print guide still make sense in 2026? In an outdoor market that is now immense and saturated with digital information, the Outdoor Guide SS26 is the answer. <strong>250 pages<\/strong> born from physical and passionate work: international <strong>trade fairs<\/strong>, <strong>meetings<\/strong> with brands, and field <strong>tests<\/strong>. No algorithms, just a careful and <strong>human<\/strong> <strong>selection<\/strong> of the best products and the innovations that truly matter. Not an encyclopedic guide, but a useful and concrete <strong>tool<\/strong> to browse, carry with you, and experience without distractions.   <\/p>\n","protected":false},"featured_media":20359,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[373],"product_tag":[],"class_list":["post-20726","product","type-product","status-publish","has-post-thumbnail","product_cat-the-pill-outdoor-guide","first","instock","shipping-taxable","purchasable","product-type-simple"],"acf":[],"_links":{"self":[{"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product\/20726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/comments?post=20726"}],"version-history":[{"count":4,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product\/20726\/revisions"}],"predecessor-version":[{"id":20758,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product\/20726\/revisions\/20758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/media\/20359"}],"wp:attachment":[{"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/media?parent=20726"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product_brand?post=20726"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product_cat?post=20726"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/thepilloutdoor.com\/en\/wp-json\/wp\/v2\/product_tag?post=20726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}