Rewoolution: Ss20 running apparel
Rewoolution, the merino wool activewear brand of the Reda Group, presents the running proposals for the SS 20 season: a selection of garments designed and made to meet the needs of athletes and running enthusiasts in all weather conditions and at all levels.
Performance, style and excellent materials are the key features of the Rewoolution collections. Thanks to the combination of extra-fine merino wool, which gives life to Reda Active fabrics, and inserts in Sensitive Fabrics by Eurojersey, Rewoolution running garments guarantee optimal performance in terms of elasticity and adherence to body shapes, to accompany the wearer in every movement, while offering a pleasant feeling in contact with the skin, breathability and excellent thermoregulation in areas such as the chest and back.
The merino wool with which the garments are made is Zq certified, therefore produced respecting animal welfare and supporting the breeders, the territory and local economies. Subsequently, the raw material is spun in the Reda factories, where, thanks to cutting-edge processing such as CompAct3 technology, it increases its insulating power and other virtuous characteristics ensuring 15% strength, 30% elasticity and 20% more softness than traditional Merino wool. Rewoolution merino wool does not sting, it does not pinch, it is easy to wash in the washing machine and it dries quickly, fundamental characteristics for those who are looking for not only performance but also perfect qualities for everyday life.
For the line intended for running, the brand has chosen for several years to complete the garments with inserts in Sensitive Fabrics, the Eurojersey fabric that not only has excellent characteristics in terms of performance, but is also and above all in continuity with the company’s vision in terms of sustainability, an essential value of the brand’s DNA.
Under the banner of the Naturally beautiful philosophy, Rewoolution interprets the increasingly current need for a deeper contact with nature, proposing high-performance garments, for running and not only, characterized by an intrinsic respect for the environment.