Columbia & Kesha into the wild

Columbia Sportswear decided to share its passion for nature and the outdoors with a big pop star of international fame: Kesha, who just like Columbia loves life in the open air and nature.

Together they have faced a unique journey to the San Juan Islands in search of the Orca, an animal full of meaning for Kesha, who always carries it tattooed on the skin. This unique experience was told by suggestive images in which all the sincere and real emotions of the pop star were immortalized.

For the American singer, life on tour is frenetic and exhausting and to balance this Kesha loves spending time immersed in nature, staying in touch with it. That’s why Columbia has decided to embark on this adventure with the well-known pop-star. This experience was made possible thanks to Columbia who accompanied Kesha on this journey, supplying her with items of clothing able to face any climatic situation while remaining protected, dry and free to fulfill her dream of seeing orcas live.

All these emotions felt by Kesha were collected in a short film, which tells this adventure to the San Juan Islands. A journey that has reached its peak when the voice of the pop star, in a wild and warm environment, thanks also to Columbia, has been carried away by the guitar in a performance inspired by the sight of the orcas.