Gore-Tex Products Studio presents Six Stories
Gore-Tex Products Studio presents Six Stories Vol. 5: A Holistic Look at Defining the Brand. Vol. 5 features the products and technical solutions, as well as the brand’s global partners, including Acronym (Germany), Nike (USA), Salomon (France), Li-Ning (China), White Mountaineering (Japan) and more.
Gore-Tex Products Studio presents the fifth volume of Six Stories. Six Stories is an evolving project that looks under the microscope at Gore-Tex‘s latest innovations and technological solutions while highlighting the collaborations between Gore-Tex and its various partners around the world.
Allowing us to peer behind the scenes of their creation process, Acronym (Germany), Nike (USA), Salomon (France), IISE (South Korea), White Mountaineering (Japan), and other brands in footwear, apparel, and modern outdoor categories explain how Gore-Tex brand solutions can truly make a difference in real-world situations.
Six Stories Vol. 5 begins with one of Gore-Tex’s flagship technology offerings for the discerning outdoor visionary, those who need extreme, long-lasting protection: Gore-Tex Pro. Gore-TexPro comes in three variants: ultra-durable, stretchy and highly breathable. Acronym co-founder Errolson Hugh and Tilak founder/CEO Roman Kamler use Gore-TexPro for their Evolution Jacket, an out-of-the-box jacket.
Taking a step into the footwear world, we analyze brand partners including Nike, Onitsuka Tiger and Li-Ning to highlight seasonal products that break the boundaries between lifestyle and mountain-ready.
Six Stories Vol. 5 then sheds light on the evolution of the modern language of outdoor design through the lens of contemporary fashion brands like IISE that are pushing forward to define a new functional streetwear aesthetic. Through this shift, Gore-Tex continues to gain space not only on mountain slopes but also in urban environments.
Finally, we envision the future of functionality by looking at key changes in wellness trends, environmental sustainability, responsible manufacturing practices and the ever-evolving relationship between humans and the outdoor environment.
