La Sportiva and C.A.M.P. on the shoulders of the skialp giants

La Sportiva and C.A.M.P. on the shoulders of the skialp giants

The two Italian companies make a co-marketing agreement to dress the La Sportiva Team athletes with the new Camp Rapid and Veloce backpacks starting from the current winter season and for the occasion they have made them in a specially designed yellow / black color. During the World Cup stages and in all international competitions, the giants of ski mountaineering will carry on their shoulders the colors and the technicality of two of the most prestigious ski mountaineering brands for a partnership entirely Made in Italy.

“Our goal is to supply athletes with the best products on the market, to be able to compete at the highest levels – says Lorenzo Delladio, CEO & President La Sportiva – the quality and technicality offered by CAMP products in terms of performance, represent today an excellence on the market that completes the race outfit of our ambassadors in international competitions”.

“La Sportiva supplies clothing for the best athletes on the skialp world circuit today – adds Eddy Codega, CEO of C.A.M.P. – with sponsorship and product innovation targets at their highest, hence the idea of a collaboration between Italian companies not only in terms of mutual visibility as brands belonging to the Italia outdoor system, but also in terms of continuous improvement and gathering feedback from the toughest and most prestigious competitions in the ski mountaineering scene.”

Rapid Racing and Veloce are born from the constant collaboration with testers and athletes. Rapid Racing is made of superlight fabric and with a double ski fastening system: Tubular Rewind Holder for classic competitions and Hook Rewind Holder ideal for Sprint tests. Veloce is particularly aimed at the Vertical/Sprint competitions, speeding up every movement of the athlete uphill thanks to the concept of minimalism and details such as the X-Press ski holder with Hook Rewind Holder fixing system and the pocket on the left shoulder pad specifically designed for Sfc 150 ml.