New global partnership agreement for PrimaLoft

A new partnership agreement to progress towards technological innovation!

PrimaLoft, Inc., a leader in advanced materials technology, is collaborating with Shanghai Challenge Textile Co., LTD, a global textile manufacturer, to produce exclusive PrimaLoft Performance Fabrics. This partnership will utilize the strengths of individual market positions to better serve PrimaLoft customers and provide them with even more fabric innovations.

“We view our partnership with the Shanghai Challenge as having two main goals,” said Mike Joyce, president and CEO of PrimaLoft, “to expand our technology platforms in the textile industry related to our business, and to partner with a recognized leader in the knitted products area to offer cutting-edge material technology to customers and users – at a competitive price.

Shanghai Challenge is based in Shanghai and has a proven track record in design, research, development and production of functional fabrics. The company will bring these many capabilities to the PrimaLoft Performance Fabric business, managing the production and operational services for all PrimaLoft fabric products. PrimaLoft will continue to drive fabric innovation and material technology developments, such as PrimaLoft Bio TM, an innovative product composed of the first 100% biodegradable synthetic fiber * and 100% recycled.