Saucony and the new Endorphin Trail
Arriving in July, the revolutionary Endorphin Trail is a technical, high performance package that takes Saucony’s ‘Speedroll’ technology off-road for the first time. Super eye-catching are the three looks chosen for the debut, perfect also for city street style: Rêverie, optical, ViziOrange, vitaminic, and Concord, an intense purple.
Designed to elevate the concept of speed in the mountains, the Endorphin Trail uses Saucony’s SpeedRoll technology combined with Saucony’s ultra-lightweight PwrRun PB cushioning to run faster and with less fatigue on unpaved terrain.
From casual runners to serious enthusiasts, according to the International Trail Running Association, off-road running continues to experience tremendous growth and there is a growing demand for fast, dynamic performance. So the new Endorphin Trail arrives in perfect timing: a model that combines the revolutionary SpeedRoll technology with the PwrRun PB cushioning system, which thanks to its lightness and maximum cushioning pushes forward, giving a feeling of continuous propulsion. The secure fit, PwrTrac outsole and versatile ascent/descent notch configuration are all designed to give maximum confidence on any terrain traversed.
“These are the shoes that dreams are made of,” comments Shawn Hoy, head of Product&Innovation at Saucony. “Whether it’s to increase endurance with longer and longer stretches or to break a personal best, every runner, experienced or novice, shares a single dream: to run faster, with less fatigue. And the new Endorphin Collection, to which this model belongs, makes this dream a reality. With this model we have shown that we can make running not only faster but also more fun, even for off-road enthusiasts. We were already aware that we had achieved something really special with the Endorphin Collection, but thanks to feedback from consumers and retailers, we felt the need for an equally fast and fun experience on the trails. We are therefore very happy to introduce the new Endorphin Trail. Whether they’re chosen for performance or looks, we love the idea that they can lead to more and more people falling in love with off-road running.”
