Save The Duck collaborates with Médecins Sans Frontières
The Italian brand 100% animal-free and cruelty-free activates a fundraising campaign for Médecins Sans Frontières: 50% of the proceeds from in-store and online sales will be used to purchase healthcare kits to fight the Covid-19 pandemic.
Save The Duck, a brand specialising in 100% animal-free and cruelty-free outwear, once again confirms its role as an attentive and responsible actor: on the occasion of Green Friday, an ethical version of the famous shopping event, the Italian company decided to support “Médecins Sans Frontières” (MSF), contributing to the purchase of protective kits for the organisation’s medical staff all over the world.
The campaign works alongside all health workers involved in the daily fight against the Covid-19 pandemic, which immediately saw the intervention of Médecins Sans Frontières in support of the health authorities of the various countries involved, starting from Italy. During the day of Friday 27 November dedicated to Green Friday, 50% of the e-commerce receipts, and the stores in Milan via Solferino, Milan via Dante – open exclusively for the sale of kids’ clothes – and Venice, will be donated to Médecins Sans Frontières.
Present in over 70 countries around the world, Médecins Sans Frontières is an international medical humanitarian organization that has always been oriented towards a goal as difficult as it is ambitious: saving the lives of millions of people. Although they are two different realities, Save The Duck once again proves to be a company that is not only attentive to the health of our planet but also to the people who live on it, supporting Médecins Sans Frontières, which for almost 50 years has provided care and assistance where it is most needed.
In this historical moment devastated by the Covid-19 health emergency, Médecins Sans Frontières has made itself available to the national health authorities and since the first wave has worked not only to protect hospitals and health workers from the risk of contagion, but has also launched a series of important activities to strengthen medicine in the territory to avoid saturation of the hospitals themselves. An action that has concretely developed through telemedicine, with general practitioners, or with vulnerable and marginalised communities, starting with facilities for the elderly. MSF is currently active in Rome and Palermo, where it supports the local health authorities in preventing contagion between particularly vulnerable and marginalised communities in the territory that would have little access to care, and continues its health promotion and training activities aimed also at third sector realities, because in an epidemic everyone has to do their part.