Rock Empire arrives in Italy

22 June 2023

Panorama Diffusion is excited to announce the arrival of the Rock Empire brand to its portfolio. The agreement was made official during the Outdoor by ISPO event at IOG’s Italia Village.

Accordo tra Panorama Diffusion e Rock Empire

Günther Acherer, CEO of Panorama Diffusion, expressed great satisfaction with this partnership: “The addition of the Rock Empire brand to our distribution network enables us to fully meet the needs of mountain lovers. With Rock Empire, together with Chillaz, which specializes in clothing and accessories for climbers, and Maxim Climbing Ropes, known for its climbing ropes, we round out our offerings by providing safety gear, harnesses, crampons and all the equipment you need to experience the mountains authentically!“

Rock Empire quality: production and innovation

For nearly 30 years, Rock Empire has been dedicated to producing high-quality climbing equipment. Their goal is not to become the biggest brand on the market, but to maintain high quality standards and offer long-lasting products combined with innovative solutions.

Rock Empire’s headquarters are located in the Elbe River Valley in the heart of classic sandstone climbing, an ideal environment for the development and production of new products. Here, passionate climbers, experienced engineers and dedicated professionals passionately engage in equipment design and production. The company also has extensive testing facilities, allowing them to simulate different fall situations and test the strength of harnesses, straps and carabiners.

In their workshop in Děčín, Czech Republic, Rock Empire’s main focus is on the production of harnesses, equipment, straps, quickdraws, bags and more. Each sling is carefully made in their factory, and the company works closely with high-quality suppliers to offer a full range of products.

Trailfront II: the bicycle handlebar bag

One of Rock Empire’s flagship products is the Trailfront II bicycle handlebar bag. This complete via ferrata set also includes the Streak universal harness and DynaGo shock absorber, ensuring safety and comfort during mountain adventures. The Streak harness is fully adjustable and comfortable, thanks to tapered leg loops that fit all types of legs and provide a high level of comfort. The waist belt with quick buckle allows easy and secure harness regulation. With bright colors and new materials, the Streak harness features a unique style. In addition, the sliding waist strap allows accessories to be positioned according to user preference. DynaGo is Rock Empire’s best-selling energy dissipator for via ferrata. Unlike Dynamax and Dynatwist, DynaGo is lower in price and has no metal components between the elastic arms and the energy sink. The safety ring, ideal for resting or securing while climbing, is made of durable fabric. This via ferrata lanyard is suitable for users of all ages and weights between 40 and 120 kg. The innovative bag that contains it is extremely durable and practical.